Executive Part time MBA - programme content - The Bath MBA - You better: valued, connected, future-proofed, accelerated.

Executive MBA programme content

Our Executive MBA offers a comprehensive and demanding curriculum. Over its taught phase, you’ll meet other senior executives, and apply what you learn to issues in your organisation.

We’ve built an extensive strand of leadership and managerial skills into the programme. You’ll complete ten core modules in a range of business areas.

Please note that units and course information below refers to the 2020/21 academic year. 2021/22 content is likely to be similar but is subject to change.

Core modules

The entrepreneurial mindset

Entrepreneurial skills are in strong demand. Develop your entrepreneurial mindset. This module will strengthen these skills:

  • active perception
  • creativity
  • flexibility
  • experimentation
  • reflection

Strategic marketing

Develop your understanding of the concepts, theories and applications needed to succeed in marketing. This module covers marketing terms, principles, concepts and strategies, both online and offline.

You’ll apply these concepts to real-world situations and analyse your own experiences.

Financial analysis and management

Get an introduction to the principles of financial reporting and decision making. Through relating your studies to your own work, you’ll learn to:

  • understand how your decisions can affect your organisation’s financial performance
  • extract useful decision-making information by analysing financial statements
  • contribute effectively to discussions on funding alternatives, investment opportunities and company valuations

Responsible business

The working world is constantly changing. Through this module, you’ll learn how to become resilient and help your organisation become ‘future fit’. Develop and implement strategy with environmental, social, and economic value. Understand and respond to ethical and sustainability challenges and opportunities.

Innovation and disruptive technologies

Disruptive technologies are changing the business landscape. They’re creating new opportunities for some while threatening the survival of others.

Explore the latest developments in disruptive technologies including:

  • artificial intelligence
  • big data
  • machine learning
  • decision support systems
  • cryptocurrencies and blockchain
  • robotics
  • fintech
  • smart cities

You will look at innovation as a way of introducing disruptive thinking (and technology) into organisations. You’ll also explore the role of technology in innovation, which includes an international week-long study trip to a relevant location (travel restrictions and advisories permitting). While optional, this trip is an important part of the module so we hope students can participate.

If you choose to take part in the optional international study trip, you will have to pay some expenses such as flights or associated travel costs like visas and some meals. You should budget between £1,000 and £1,500 for this.

While we aim to deliver the same learning experience each year, the location of the trip and whether or not it is conducted in-person, online or cancelled altogether, will depend on the circumstances at that time and may be beyond our control.

Leadership and change

Engage with leadership theory in a practical way. You’ll explore different aspects of leadership and examine the impact of a lack of effective leadership in organisations and society. Find out how interventions can bring about positive change in today’s complex world.

Managing operations and supply networks

What do Amazon, Apple, Toyota, Inditex and Dyson have in common? They have built their success on exceptional operations and supply network capabilities.

In any type of organisation, sustainable value requires excellence in operations and supply networks.

This module will improve your understanding of:

  • the technical and quantitative performance of any system
  • customer and employee behaviour in that system

Business analytics

We have more data than ever before but businesses need to convert this data into knowledge. Analysing Big Data lets organisations gain intelligence and improve their decision-making and performance.

This module will show you how to tap into insights from data, and find solutions to complex problems.

Strategic HRM

Employees are a company’s biggest asset. Explore the emerging field of human resource management (HRM), discuss the latest research and examine contemporary examples of best and worst practice.

You will:

  • explore the strategic alignment of HRM to internal and external challenges and opportunities
  • discuss how to manage people in an environment that increasingly relies on cross-boundary employment
  • learn how to manage valuable people that you don’t employ, and how to employ knowledge workers who may be difficult to manage

Strategic management

Strategic management is a broad field of study. This module will draw on a wide range of disciplines including economics, sociology, psychology and natural sciences.

You’ll use analytical concepts and methods to understand how an organisation can:

  • create and use competitive advantage
  • compete in particular markets
  • develop its range of businesses and activities

Consulting project

Taking on the role of a professional consultant at your own organisation, you’ll explore a real business issue that’s of interest to you and your employer. You’ll enhance your learning by applying it to your chosen issue and developing practical solutions.

Worth 33% of your final degree, the project takes place once you have completed the taught modules.

Meet other business leaders

Meet other business leaders

We have partnerships with over 300 companies. Throughout your Executive MBA, you’ll have opportunities to network with senior leaders from a range of sectors.

Guest speakers

Hear insights and experiences from business leaders. They will share their thoughts on topics such as current business issues, corporate strategies and complex management situations. Recent speakers include:

  • Mike O’Hare, Regional Creative Director Asia Pacific, Ogilvy
  • James Lancaster, Global Design Strategy Manager, Reckitt Benckiser
  • Julie Atherton, Author and Social Media Consultant
  • Fredrik Holmvik, Director, ICA Retail Sweden
  • David Magliano, CMO for London 2012

The Executive Bath MBA - a student's perspective

Jane Phillips is Nuclear Island Deputy Programme Director, Hinkley Point C Project. She joined the Executive MBA in 2019. Read about her story.

Further information

Teaching and learning

You’ll learn from academics who are experts in the fields of business, management and finance. Your learning experience will be enriched by the research activities and collaborations of academic staff.

The Bath Executive MBA is a blended programme. Most modules are taught on campus, but we may teach some lectures/workshops online. Should in-person teaching not be possible due to Covid-19, this will be done remotely.

You will experience a variety of teaching methods including:

  • case studies
  • lectures
  • online resources
  • practical sessions
  • seminars
  • tutorials
  • workshops

Methods of assessment

Modules are assessed by coursework and work-based projects.

Additional costs

Your tuition fee includes the cost of:

  • essential textbooks
  • case material
  • journal extracts

We provide all course materials in digital format.

If you choose to take part in the optional international study trip, you will have to pay some expenses such as flights or associated travel costs like visas and some meals. You should budget between £1,000 and £1,500 for this.


This course is regulated by the Office for Students.

News and events

Real business is central to the Bath MBA. During your time on the course you’ll be connected with business leaders and organisations to put what you’re learning into a real business context.

England and Bath Rugby star signs for MBA

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In 2020 Bath became a University of Sanctuary in recognition for our efforts to welcome refugee students, including through our Sanctuary Scholarship.

Bath MBA will help me expand my family’s olive oil business

Stamatis Foteinogiannopoulos believes the Bath MBA is equipping him with skills to further his own career and develop his family’s 53-year-old business at the same time.