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MBA Masterclasses

Watch our previous Masterclasses to experience the sort of teaching you could enjoy on our MBA programmes.

Antidote to the crisis of leadership

Join Stephen Wyatt, Professor of Leadership & Strategy at the University of Bath, as we consider the evolution of leadership and strategies to nurture you as a trusted and impactful leader.

Performance Marketing vs. Brand Building: The Organisational Chicken and Egg

Join Associate Professor Kim Watts to strike the balance between instant sales activation and long-term brand presence.

Feet on the ground and eyes on the horizon

Professor Dimo Dimov explores some of the challenges and opportunities that currently face the business world.

The many myths of management consulting

In this MBA Masterclass, Professor Mike Lewis explores a few of the many myths and clichés often associated with this critical industry.

Driving success through good project management

Join Professor Alistair Brandon-Jones in exploring the critical role of good project management in delivering projects in line with key stakeholder expectations.

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